Recommended Titles and Treatises

Consumer protection law developments

by August Horvath. American Bar Association. 2009.
833 pages.

The focus of the book is a complete perspective on consumer protection laws, with emphasis on developments regarding federal, state, and international law, as well as industry self-regulation. Additionally, it examines administrative litigation, consumer class actions, Lanham Act and Sherman Act litigation, and express, implied, and establishment claims; qualitative and quantitative consumer perception analysis; industry standard, modified industry standards, and nonstandard product testing; statistical analysis and more. In addition to advertising law, this book endeavors to identify all the applicable laws, touching on all of the relevant disciplines, including deception and unfairness, promotion and direct marketing, private remedies, privacy and data security, industry self-regulation, and international consumer protection.

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